[少数派报告第二十七期] EREPUBLIK IN CHINESE! [CN/EN]

Day 907, 09:50 Published in China China by A Rock Star in Tanzania
本文在eRepublik官方论坛的链接,请大家前去签名。

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目前erepublik共有16种语言,并且在不断添加中,但至今为止仍没有增加中文 版的计划。

尽管admin时常强调他们的技术人员是多么辛苦,但从技术角度来说为erepubl ik增加一种新的语言界面其实工作量并不大,admin最近一次增加语言是在两个月前 ,一次就增加了克罗地亚语,塞尔维亚语,土耳其语,保加利亚语和希腊语五种语言。下面 让我们看看现有语言和对应国家(括号中为该国人口排名):

英语 - 英国 (16), 美国 (5), 加拿大 (19), 印尼 (7), 澳大利亚 (21), 南非 (26)等国家
法语 - 法国 (13)
德语 - 德国 (1😎
匈牙利语 - 匈牙利 (9)
意大利语 - 意大利 (20)
葡萄牙语 - 葡萄牙 (30),巴西 (3)
罗马尼亚语 - 罗马尼亚 (😎
俄语 - 俄罗斯 (6),乌克兰 (24)
西班牙语 - 西班牙 (4), 阿根廷 (17), 墨西哥 (27)
瑞典语 - 瑞典 (22)
波兰语 - 波兰 (1)
希腊语 - 希腊 (10)
塞尔维亚语 - 塞尔维亚 (2),波黑 (25)
保加利亚语 - 保加利亚 (60)
克罗地亚语 - 克罗地亚 (11)
土耳其语 - 土耳其 (14)

发现什么了吗?超过5,000人口的21个国家中只有中国 (12)和伊朗 (15)没有母语版的erepublik,而排名靠后的国家如瑞典 (22), 保加利亚 (60)居然有专属的瑞典语版和保加利亚语版。





为什么?以下是一些可能:

a) 无头鸡不敢添加中文版。原因是中国网民太多,而目前的语言问题是大量网民涌入erep ublik的重要瓶颈。中国目前网民人数已经超过400,000,000人,只要有0 .01%的网民注册,就能爆发超过波兰规模的婴儿潮,这有可能从根本上打破eworl d目前的均衡,而这恰恰是无头鸡最不希望看到的。

b) 中国玩家人数虽然不少了,但刷卡党少。目前国内肯花大量的钱在一个英文网页游戏上的玩 家还不多。从这个角度来说中国玩家为无头鸡制造的盈利可能并不多。

c) 无头鸡对中国和伊朗这样的国家体制和文化与西方有较大差异的国家存在歧视。我更愿意相 信这一点并不存在,但erepublik总部位于西班牙,归根结底还是个小公司,其对 于欧洲市场的重视程度也远远超过其他地区。

针对以上三点,在此本人再次呼吁无头鸡添加中文版erepublik, 原因如下:

a) 无头鸡自己曾经在官方blog上说过:“任何一个缺少多语言版本的网站/游戏都是不成 功的。”无头鸡应该为中国这个网络大国提供在erepublik中展示自己实力的机会 。游戏的均衡应该由游戏本身自我调节。印度,日本,韩国等亚洲国家也都具有相当大的潜 力,无头鸡应该考虑如何将将覆盖扩展到全球范围。

b) RL中国是经济状况较好的国家之一,国内有钱的网游玩家很多,肯花钱在游戏上的玩家也 很多,中国网游产业增长幅度已经连续数年超过50%。加上人民币升值可能,在目前的世 界经济环境下中国应该成为erepublik的重要潜在盈利增长点。

c) 网络无国界,抛开商业因素,erpublik应该为世界上任何一个国家提供游戏发展的 平台,这才符合网络世界的平等理念,同时也是erepublik走出欧洲和实现真正全 球化的必经之路。

综上所述,简单的投入少量的资源即可为千千万万的中国玩家提供加入游戏的条件,也可以 大大拓展erepublik的覆盖和市场,何乐而不为?同时,为韩国,日本等其他亚洲 国家提供相应的母语版本也是值得考虑的。


==========================English Version==============================

eRepublik is available in 16 languages today and admin is adding more languages but no plan for Chinese yet.



Despite admin is always emphasizing that the technicians are working hard, translation is not that big piece of work. Actually five languages (Croatians, Serbians, Turkish, Bulgarian and Greeks) were added in one go about two months ago.

Here's the list of available languages and the corresponding countries with ranking:

English - United Kingdom (16), United States (5), Canada (19), Indonesia (7),
Australia (21), South Africa (26) and other countries
French - France (13)
German - Germany (1😎
Hungarian - Hungary (9)
Italian - Italy (20)
Portuguese - Portugal (30), Brazil (3)
Romanian - Romania (😎
Russian - Russia (6), Ukraine (24)
Spanish - Spain (4), Argentina (17), Mexico (27)
Swedish - Sweden (22)
Polish - Poland (1)
Greek - Greece (10)
Serbian - Serbia (2), Bosnia-Herzegovina (25)
Bulgarian - Bulgaria (60)
Croatian - Croatia (11)
Turkish - Turkey (14)

Now you get it: Among countries with more than 5,000 population only China (12) and Iran (15) have no eRepublik in native language. On the other side, no offence, Sweden (22) and Bulgaria (60) has the proprietary Swedish and Bulgarian version.


WHY?

Here are some possible reasons:

a) Admin dares not to add Chinese. Currently bottleneck of eChinese babyboom is the language problem. Today there are more than 400,000,000 internet citizens, even if 0.01% of them join eRepublik, eChina will be as powerful as Poland. It will fundamentally break the balance of the eworld, which is precisely what admin does not want to happen.

b) eChina is not as profitable as eUSA or some european countries as most eChina citizens are not willing to spend a lot of money on an English web game.

c) Erepublik would not like to provide equal opportunity to countries like China and Iran, who has different state system and/or culture from Western countries. I would rather to believe that it is not the case, however, eRepublik is not a global company yet and it's obviously that european countries play a more important role in its marketing strategy.



No matter the real reason is in the bullets above or not, I hereby appeal for Chinese version eRepublik for the following reasons:

a) "No web project is cool enough without being translated into other languages."
That's what admin said on its official blog. The balance of the eworld should be self-regulated by the game itself. Countries like India, Japan, Korea and other Asian countries also have great potential. Admin should consider how to extend its global coverage, not to be a babysitter.

b) In RL China kept rapid economic growth despite global recession, which may point to possible rise in RMB. Chinese Gaming industry achieved more than 50% growth in the past years. For eRepublik China should be considered a massive untapped market.

c) There should be no borthers on internet. Leave alone the commercial considerations, eRpublik should provide every citizen in every country withequal opportunity. That will be the way how eRepublik is going to be a real global game.

In conclution, with very limited resource and time, eRepublik can be easily introduced to millions of Chinese citizens. It will be a very important move for eRepublik from business and strategy perspective. Meanwhile, I also think it's prett fair to provide friends in South Korea and Japan with Japanese and Korean version of eRepublik. It will make eRepublik a very popular game in Asia.


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